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He adds that building a diverse and inclusive workforce is important to the company. "By nature, we are very diverse in many different perspectives that you can look at, including gender, age, location and backgrounds," he said. As he builds his second company, Salehi says he and his co-founder are building on a foundation of diversity and inclusion. It has seven employees, with plans to hire more over the next year.
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The company has been operating for about a year and has thousands of users, although many are currently using the free tier.
#Scratchpad salesforce venturessawersventurebeat update#
And any new opportunities that start in Salesforce update in Scratchpad. What's more, because all of this information is linked to Salesforce, anything you enter in Scratchpad updates the corresponding fields and sections in Salesforce automatically. They can cycle through the various fields to enter information quickly, enter notes and track tasks (which can be pulled from email and calendar) all in one place. Scratchpad pulls all of their pipeline data into the WorkSpace.
#Scratchpad salesforce venturessawersventurebeat install#
Today, a salesperson can install Scratchpad as a Chrome plug-in, connect to Salesforce with their log-in credentials and create a two-way connection between the tools. With YC Backing, PersistIQ Hopes To Remove Excel From The Outbound Sales Process They noted that they were using a hodgepodge of tools like taking notes in Evernote or Google Docs, tracking their pipeline in Excel or Google Sheets and tracking tasks with paper lists or sticky notes. He and his co-founder Cyrus Karbassiyoon began researching a new company, and the idea for Scratchpad came to them when they simply sat down and watched how salespeople were working. Last year, company co-founder and CEO Pouyan Salehi had just stepped down from his previous company PersistIQ, a sales enablement startup that came out of Y Combinator in 2014. The round, which closed at the end of last year, hadn't been previously announced. Today, the company announced a $3.6 million seed round led by Accel with participation from Shrug Capital and Sound Ventures, the firm run by Ashton Kutcher and Guy Oseary, as well as several individual investors. Scratchpad wants to simplify that process by creating a workspace on top of the CRM to accelerate the administrative side of the job. Part of the problem is Salesforce is a database and as such is not necessarily designed for speed. "It brings the apps alive with conversation and that really sets it apart from any other thing that's come before," said Roche.One thing that annoys sales people is entering data into a CRM like Salesforce because it's time spent not selling. For example, when Salesforce launched Chatter - an enterprise version of Facebook and Twitter combined - FinancialForce was able to integrate the feature into its apps within days, said Roche. When Salesforce develops or acquires new technology, it is available to partners to integrate. This allows them to focus on building the best possible products and scaling their businesses.
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On the plus side, these companies do not have to worry about investing in the cloud themselves, saving millions of dollars. There are pros and cons to hitching your business to in this way. "I have worked on other ecosystems where it's much more of a dog-eat-dog world - Salesforce is more fun," said Roche. The two CEOs have since flown around the country with Salesforce Chief Executive Marc Benioff to meet with that company's customers, they have partnered on deals together and last week met for breakfast ahead of Dreamforce. Apttus and FinacialForce are part of a cohort of companies partnered with - and invested in - early on.
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